Dealer tier
White-Label Base
Configurable platform for regional or private-label programs.
Best for private‑label programs. Next: align specs, branding, and compliance pack.
Approval support
Next steps for partner models
Clarify engagement structure, pricing, and compliance before rollout.
Related SKUs
Platform options for private-label
Build assortments across value, premium, and care.
Taxonomy map
How this SKU is classified
Platform tier, system stack, deployment model, and primary channel use-case.
Partner fit
Best for these partner types
Match this SKU to the partner model that fits your footprint and sales motion.
Approval kit
Approval assets
For teams reviewing pricing, compliance, and ROI.
Feature Set
Included capabilities
Add-ons
Compatible upgrade modules
Add-on pricing
Recommended price ranges
Configured per partner program and channel economics.
| Add-on | Price range | Notes |
|---|---|---|
| Custom branding kit | $120–$220 | Logo plates + packaging. |
| Smart pack | $350–$550 | App + insights + snore response. |
| Auto snore response module | $160–$260 | Sensor-driven lift. |
| Split conversion kit | $180–$260 | Split King or Split Cal King. |
| Headboard/footboard bracket kit | $90–$150 | Universal bracket set. |
| Extended warranty | $180–$320 | Dealer-specific coverage. |
| Safety lock + child lock | $80–$140 | Control safety pack. |
| Sync cable kit | $60–$120 | Split coordination cable. |
Bundles
Best-fit bundle paths
Strategic bundle stacks that align to the end-user and channel.
Dealer Private Label
Base + branding kit + custom presets.
Regional Rollout Pack
Base + service plan + demo assets.
Margin Builder Set
Base + accessory pack + warranty tier.
Specs