Premium tier
Aura Pro Base
Premium massage, preset library, and pro remote controls.
Best for premium retail showcase. Next: align assortment and showroom demo plan.
Approval support
Next steps for retail buyers
Enablement assets and target price to support longer retail sales cycles.
Related SKUs
Premium retail adjacencies
Compare smart upgrades and system specialties with a value anchor.
Taxonomy map
How this SKU is classified
Platform tier, system stack, deployment model, and primary channel use-case.
Partner fit
Best for these partner types
Match this SKU to the partner model that fits your footprint and sales motion.
Approval kit
Approval assets
For teams reviewing pricing, compliance, and ROI.
Feature Set
Included capabilities
Add-ons
Compatible upgrade modules
Add-on pricing
Recommended price ranges
Configured per partner program and channel economics.
| Add-on | Price range | Notes |
|---|---|---|
| Smart pack | $350–$550 | App control + insights. |
| Auto snore response module | $160–$260 | Sensor-driven lift. |
| Wall-hugger travel kit | $120–$180 | Nightstand alignment. |
| Split conversion kit | $180–$260 | Split King or Split Cal King. |
| Headboard/footboard bracket kit | $90–$150 | Universal bracket set. |
| Battery backup module | $110–$180 | Power-outage return. |
| Resonant massage upgrade | $220–$320 | Whole-mattress vibration tuning. |
| Raise-to-wake routines | $90–$140 | Timed elevation for gentle wake-up. |
| Wireless charging pad | $80–$140 | Remote/device charging dock. |
| OLED remote + charging dock | $140–$220 | High-resolution remote upgrade. |
| Safety lock + child lock | $80–$140 | Control safety pack. |
| Sync cable kit | $60–$120 | Split coordination cable. |
Bundles
Best-fit bundle paths
Strategic bundle stacks that align to the end-user and channel.
Premium Retail Bundle
Base + Aura mattress + bedding set.
Couples Comfort Pack
Base + split kit + partner presets.
Showroom Signature
Base + demo loop + lighting accent.
Specs