Core tier

Core Plus Base

Adds charging, lighting, and quieter motor performance to the Core foundation.

Base price From $1,299 Add-ons from $250
Primary use Retail + hospitality Quiet motor profile
Coverage All sizes + split ready Zero-clearance compatible

Best for retail + hospitality upgrades. Next: review program terms and service flow.

Approval support

Next steps for hospitality buyers

Quiet performance, room ROI, and service alignment for guest-facing deployments.

Hospitality rollout guide

Room upgrade strategy and guest experience positioning.

View hospitality solution

ROI + upgrade model

Revenue lift assumptions and rollout planning.

Open ROI calculator

Service readiness

Warranty flow, parts access, and escalation paths.

Open support hub

Territory review

Launch timing, assortments, and staffing needs.

Schedule a review

Related SKUs

Retail and hospitality upgrade paths

Balance value coverage with premium step-ups and program fit.

Core Essential

Entry-tier value anchor.

View Core Essential

Aura Pro

Premium showcase with massage and presets.

View Aura Pro

Hospitality Silent

Hotel-ready program SKU with lockout.

View Hospitality Silent

Taxonomy map

How this SKU is classified

Platform tier, system stack, deployment model, and primary channel use-case.

Platform tier Core
System stack Convenience
Deployment model Core lineup
Primary channel Retail + hospitality

Partner fit

Best for these partner types

Match this SKU to the partner model that fits your footprint and sales motion.

Distributor

Territory coverage, assortments, and launch support.

View distributor model

Retailer

Showroom strategy, demos, and training kits.

View retail model

Hospitality

Guest-room performance, ROI, and service SLAs.

View hospitality model

Approval kit

Approval assets

For teams reviewing pricing, compliance, and ROI.

Feature Set

Included capabilities

LED under-bed lighting
Quiet motor upgrade
Zero-gravity + anti-snore presets
Wireless remote with memory positions
Adjustable leg heights with extenders
USB-A/USB-C charging on both sides

Add-ons

Compatible upgrade modules

Safety lock + child lock
Sync cable kit
Backlit remote + flashlight
Wall-hugger travel kit
Split conversion kit
Hospitality preset lockout
Battery backup module
Massage upgrade (1-zone or 2-zone)

Add-on pricing

Recommended price ranges

Configured per partner program and channel economics.

Add-on Price range Notes
Massage upgrade (1-zone)$220–$320Entry massage add-on.
Massage upgrade (2-zone)$320–$450Head + foot zones.
Wall-hugger travel kit$120–$180Nightstand alignment.
Split conversion kit$180–$260Split King or Split Cal King.
Hospitality lockout pack$80–$140Preset lock + durable remote.
Battery backup module$110–$180Power-outage return.
Safety lock + child lock$80–$140Control safety pack.
Sync cable kit$60–$120Split coordination cable.

Bundles

Best-fit bundle paths

Strategic bundle stacks that align to the end-user and channel.

Retail Plus Bundle

Base + mattress + bedding set.

Hospitality Starter

Base + lockout pack + durable remote.

Charge + Light Bundle

Base + USB/lighting + motion kit.

Specs

Sizes, splits, and deployment

Split options Split King, Split Cal King, Split Head Queen/King
Setup Tool-free assembly, foldable frame
Use-case fit Retail, hospitality, value bundles
Sizes Twin, Twin XL, Full, Queen, King, Cal King